Jiji Secures Double Victory at Prestigious E-Commerce and Mobile App Awards

Nairobi, Kenya – December 10, 2024: Jiji, Kenya’s premier online marketplace, has celebrated an extraordinary double triumph, winning two coveted accolades at major industry events. The company was named Best E-Commerce Platform at the 2024 Digitally Fit Awards – East Africa Edition and recognized as the Best Online Classified/Resale Marketplace App at the 4th Mobile App Awards 2024.

The Digitally Fit Awards ceremony, held at Safari Park Hotel in Nairobi, witnessed Jiji’s Chief Financial Officer, Donald Obonyo, accepting the award for Best E-Commerce Platform. Expressing pride in the company’s accomplishment, Donald remarked:

“We’re excited to be recognized as the Best E-Commerce Platform in East Africa. This award highlights the hard work and dedication of our entire team and reflects the trust our customers place in us. We’re committed to simplifying online buying and selling, helping businesses grow and thrive across the region.”

At the Mobile App Awards hosted at the Westlands Banquet Center, Jiji once again shone as it bagged the award for Best Online Classified/Resale Marketplace App. Maureen Naliaka, Public Relations Manager, emphasized Jiji’s commitment to delivering a user-centric experience:

“It’s an incredible honour for Jiji to receive this recognition. Our mission has always been to provide a seamless, user-friendly experience for all our users. This award reaffirms that our commitment to innovation and customer satisfaction is driving our success.”

Leading the E-Commerce Evolution

Launched in East Africa in 2019, Jiji has swiftly risen to prominence, attracting millions of monthly users. The platform’s success is attributed to its expansive catalog of products and services and its dedication to simplifying online transactions.

Future-Proofing E-Commerce in Africa

Jiji’s achievements come at a time when Africa’s e-commerce market is poised for exponential growth. According to the International Trade Administration, Africa is expected to exceed 500 million e-commerce users by 2025, with a 17% compound annual growth rate (CAGR). This surge is driven by the continent’s increasing internet penetration and mobile internet adoption.

As a trailblazer in East Africa’s e-commerce landscape, Jiji’s recognition in both the platform and app categories underscores its pivotal role in empowering entrepreneurs and connecting buyers across the region. With this momentum, Jiji is well-positioned to shape the future of online marketplaces in Africa and beyond.