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Naivas Donates Kshs. 5 Million Worth of Essential Foodstuffs for Flood Relief Efforts



Naivas, one of the leading supermarket chains in the country, has donated Kshs. 5 million worth of essential foodstuffs to support flood relief efforts. This significant contribution, comprising 4,500 care packs containing items such as cooking oil, flour, rice, and salt, aims to provide immediate relief to households grappling with the aftermath of devastating floods.

The donation, channeled through the Kenya Red Cross, will directly benefit 4,500 households affected by the floods, offering much-needed sustenance during this challenging time. Naivas collaborated with esteemed partners, including Capwell Industries, Kensalt, and Pwani Oil, to ensure the success of this initiative, underscoring the importance of collective action in addressing humanitarian crises.

The care packs were delivered to the Kenya Red Cross Head Office in South C for distribution to flood-affected households across the country. Naivas expressed its unwavering commitment to supporting flood-affected communities beyond this donation, emphasizing the urgency of the situation and the need for immediate action.

David Kimani, Managing Director of Naivas, reiterated the company’s dedication to assisting communities in need, emphasizing that this initiative is part of a broader commitment to leveraging their network for social good. He stated,

“We understand that time is of the essence given how dire the situation is and continues to be, and extending this support in the shortest timeframe has been our priority. Naivas feels a strong duty to assist the communities in which we operate, and this is one of those times when we must stand up to be counted. This is not a one-off initiative, but we are looking at other ways to leverage our network to keep playing our part in supporting those impacted by the devastating floods.”

The generous contribution from Naivas underscores the importance of corporate social responsibility and collective efforts in addressing humanitarian emergencies. As Kenya grapples with the aftermath of severe flooding, initiatives like these provide crucial support and hope to those most affected by the disaster.

Journalist/PR Practitioner who seeks to tell the African stories in an African way. Be it on Politics, Sports, Business, and Current News the story will be told. Twitter @kmajangah

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