Jambojet targets first time flyers with group booking offering

Regional low-cost carrier, Jambojet, has introduced a new product that will allow group bookings targeting senior citizens, students, Chama groups, among other segments.

The offering dubbed, Shukrani, will allow group bookings of 15 passengers and above, with tailor-made services to match their desired customer journey.

“We have seen an increased interest in special requests from groups and a need to offer a tailor-made product for this customer segment. We are keen to continue coming up with innovative products to address our customers’ needs,” said Allan Kilavuka, Chief Executive Officer, Jambojet.

The product offers one free seat; with applicable taxes, for every group booked, dedicated check-in desk, meet, greet and assist services, special in-flight mentions, and pre-assigned group seating.

To launch the product, Jambojet in partnership with Sarova Whitesands, flew a group of 16 women aged between 45-68 years from Ngonde PCEA Church in Kiganjo, Nyeri County.

The airline has been in an expansion strategy both locally and within the region and made its inaugural flight to Kigali in November 2019 making it their second regional destination after Entebbe, Uganda. The airline flies to five local destinations Mombasa, Eldoret, Kisumu, Ukunda.