Samsung launches its 2020 TV and Sound Device line-up in Kenya

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Samsung Electronics has revealed its 2020 TV and Sound Device line-up, including flagship Q950TS QLED 8K TV, expanded range of QLED 8K and 4K, MicroLED, Lifestyle TVs and soundbars.

Available in 65, 75 and 85 inches, the Samsung Q950TS QLED 8K TV allows users ‘to see beyond the box’ with an edge-to-edge picture. The Infinity Screen delivers a 99% screen to body ratio, while the Q950TS’s slim 15mm profile and six built in speakers has been designed to redefine what is meant by an immersive screen.

In addition to the Q950TS, Samsung also announced the Q900T and Q800T, expanding its range of QLED 8K TVs. Offering sizes from 55, to 98 inches to ensure there is now an 8K TV fit for all needs and spaces.

Samsung’s QLED 4K TVs continue to be a major proponent of Samsung’s overall TV portfolio. 2020 brings Samsung’s strongest QLED 4K line-up yet, with Q60T, Q70T, Q80T, Q90T and Q95T models now available in sizes from 43 to 85 inches.

“We are in a new era of intelligent display; this year will bring even more demand for TV personalization,” says Nathan Sheffield, Head of TV and Sound Devices, Samsung Europe. “Our 2020 TV and Sound Device line-up is our strongest, smartest and most immersive yet, catering to a variety of lifestyles without the need for compromise.”

Picture and sound quality are the foundation of Samsung QLED TVs but what really sets the 2020 line-up apart are enhanced ‘Smart Screen’ AI capabilities.  Quantum Dot AI combines Samsung’s 8K content processor with Tizen to upscale any content. Regardless of the source or current resolution, content can now be displayed across 33 million pixels.

Adaptive Picture analyses light conditions as well as the content on the screen to ensure perfect picture quality, regardless of whether TV is watched in a bright or dark room. Interestingly, Active Voice Amplifier eliminates European consumers’ second-largest distraction when watching TV – background noise. It automatically recognizes these interruptions and adjusts voice clarity accordingly.

Samsung Forum also saw an introduction of its full line-up of innovative MicroLED TVs. MicroLED’s modular technology has no limits when it comes to size, ratio, bezel and resolution, with sizes ranging from 75 to 292 inches.