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LG targets the woman of the future with LG wardrobe solution



William Shakespeare says in play Hamlet:  “The apparel oft proclaims the man.”

There seems to be a strong belief that “wearing nicer clothes may raise one’s confidence level, affect how others perceive the wearer, and, in some cases, even boost the level of one’s abstract thinking, the type in which leaders and executives engage.”

Women, especially in a male-dominated workplace, tend to wear feel more powerful and put them on the same table as their colleagues.

Further, results from a case study in the journal Social Psychological and Personality Science titled “The Cognitive Consequences of Formal Clothing,” published in 2015, suggests that people use higher levels of thinking when they dress up.

People who wear formal attire to work think more creatively and holistically, perform better in tasks, improve the way one handles criticism and enhances negotiation skills, all important skills toward a successful career path

In the modern workplaces, as gender balances are being achieved, smart technology is providing quick cleaning solution for maintaining the chic office wardrobe care especially for women.

Leading the part is LG with the LG Styler that can be placed in the office or home that brings functionality and elegance with a refined, modern design and the ability to keep clothes hygienically clean and looking their very best.

“The LG Styler is the perfect solution for career women who want to put their best selves forward as it uses steam cleaning to straighten garments while helping users maintain a refreshed and ready look for their work place,” says LG Marketing and Corporate Communications Manager Maureen Kemunto.

At the core of the Styler is LG’s TrueSteam™ smart technology which eliminates over 99.9 percent of the germs and bacteria found in clothing to keep one’s wardrobe hygienically clean. Clothes placed on the moving shake out wrinkles and unpleasant odors while Gentle Dry removes moisture quickly and thoroughly.

Heat Pump Drying reduces energy consumption by recycling heat from the hot, moist air inside the Styler and Pants Crease Care ensures a neat, tidy look by eliminating wrinkles and creating a crisp crease-line without an iron.

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