StarTimes Strengthens LaLiga Partnership: Chidera Ejuke Speaks on Kenyan Fanbase

In an exclusive interview with StarTimes’ Marketing Director, Miss Tamima Ibrahim, Chidera Ejuke, the talented forward for Sevilla FC, shared his thoughts on the growing passion for LaLiga in Kenya and across Africa.

The two met during Miss Tamima’s visit to Spain as part of StarTimes’ efforts to strengthen its partnership with LaLiga.

“The passion for LaLiga in Kenya is incredible,” said Ejuke. “It’s inspiring to see how much fans across Africa have embraced the game, and I’m thrilled to be part of that journey. The energy from fans, especially in Kenya, motivates us on the pitch and is a key reason why LaLiga is such a powerful brand across Africa.”

Ejuke, who has become a fan favorite since joining LaLiga, emphasized the importance of connecting with African fans and the growing influence of the league on the continent.

“Football has this unique power to unite people, and it’s amazing to see how it brings us together, no matter where we’re from. The support we get from African fans makes playing in LaLiga even more special.” He said.

The interview, filled with passion and insight, highlighted how LaLiga continues to grow in Africa, especially in Kenya, where the league’s fan base has seen tremendous growth.

Ejuke’s words were a testament to the strong connection between LaLiga and its African audience.

During her visit to Spain, Miss Tamima Ibrahim had the opportunity to witness LaLiga action firsthand. On February 9, 2025, she watched as Barcelona dominated Sevilla FC with a thrilling 4-1 victory at the legendary Ramón Sánchez Pizjuán Stadium in Seville.

“It was an unforgettable experience,” said Miss Tamima. “Seeing the atmosphere in the stadium, feeling the passion of the fans, and watching such incredible football was a reminder of why LaLiga is so special. The level of play here is unmatched, and it’s an honor for StarTimes to bring this excitement to millions of Kenyan viewers.”

In addition to the match, Miss Tamima toured the city of Seville, visiting the training facilities of Sevilla FC and Real Betis.

There, she gained exclusive insights into the training and dedication that go into making these clubs among the best in Spain.

Her experience in Spain solidified StarTimes’ commitment to delivering top-quality LaLiga content to Kenyan football fans.

“I was amazed at the hard work and commitment I saw at both Sevilla FC and Real Betis. The level of professionalism in LaLiga is inspiring, and it’s something we at StarTimes are proud to bring to Kenyan fans,” she added.

The partnership between StarTimes and LaLiga has been instrumental in growing the league’s presence in Africa, and particularly in Kenya.

With its high-quality and affordable broadcasting, StarTimes continues to make LaLiga matches accessible to millions, ensuring that fans don’t miss a single moment of the action.

“Kenyan fans are passionate about football, and StarTimes is committed to delivering the very best LaLiga content to them,” said Miss Tamima. “Our partnership with LaLiga is about more than just broadcasting matches—it’s about creating a lasting connection between African fans and the world’s top football league.”